Vlad Shcherbinin

Coordinates

Chief Information Officer & Chief Technical Officer with 20+ years scaling technology and leading digital transformation for global enterprises, including Align Technology (Invisalign), a NASDAQ-100 medical device leader. I build and lead high-performing IT and engineering organizations from zero, architect AI/ML and cloud solutions, and execute data strategies that deliver measurable growth across North America, LATAM, and EMEA.

As founding IT leader for Latin America at Align, I built the regional technology organization from the ground up, turning it into the company's fastest-growing region with sustained double-digit annual growth.

Achievements

• CIO-100 Award for a machine learning solution generating $2M+ in annual savings
• Launched a financial platform now driving 80% of revenue in a key LATAM market
• Deployed an AI-powered customer engagement hub that cut support OPEX by 60% and reduced agent turnover by 50%
• Led development of a clinical data analytics platform on AWS, with Redshift as the underlying data warehouse
• Migrated a legacy Cisco contact center to a Twilio Flex omnichannel platform as sole technical lead, developing custom Flex plug-ins and integrations
• Patent holder (US App. 20230206161) — Customer Call Anticipation system combining TRIZ and Design Thinking

Mission

I treat technology as a competitive weapon: predictive AI, scalable data platforms, robust IT governance, and SOX/GDPR/LGPD compliance — engineered into ecosystems that fuel market expansion and operational excellence. My current focus is building customer support and customer experience solutions that blend machine learning, AI, and applied psychology. Unusually hands-on for an executive: I still read execution plans, write production code, and ship open-source projects.

Competencies

Signal